How to reach your customers in a segmented manner with LinkedIn Ads
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How to reach your customers in a segmented manner with LinkedIn Ads
Pels publicistes i professionals del màrqueting cada vegada és més difícil arribar als seus públics objectius a causa del gran volum d'informació i dades existents. Aprèn a posar en marxa una campanya de publicitat a LinkedIn i a arribar als teus clients de forma segmentada i directa amb LinkedIn Ads.
DESCRIPTION
This program allows advertisers to decide which audience will see their ad. While other social media platforms also offer this, LinkedIn provides a much wider range of segmentation options with very specific criteria. This way, it's possible to display an ad only to users who work in specific professions or belong to certain sectors.
COURSE CONTENT
- The LinkedIn Ads platform
- How to set up your account and permissions
- Essential LinkedIn Ads concepts
- Defining objectives (KPIs)
- Creating advertising campaigns
- Types of campaigns
- Creating effective ads
- How to launch a campaign
RECOMMENDED TRAINING PATH ON LINKEDIN
Learn at your own pace
The online training courses are self-paced and you can register at any time.
Enjoy learning from wherever you want, at your own pace and without schedules.
access
The activities are available at Campus Virtual de Barcelona Activa Certificate
To obtain the certificate of completion, it is necessary to complete the final questionnaire of the course. Once passed, you can download it to your
Category: OAE 05c3 - Creixement empresarial - Màrqueting i vendes: Estratègia
SOLER DOMENECH, CLARA
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