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Attract clients with Instagram and Instagram Stories

Description
Instagram is the most powerful and most public social network in the world. Its visual side has converted it into an ideal tool for marketing campaigns. Discover how to take full advantage of Instagram and features such as Stories.
Content

OBJECTIVES

  • Discover how Instagram and Instagram Stories work.
  • Learn how to create successful posts.
  • Understand strategies to retain followers.
  • Turn Instagram into a communication tool: statistics and advertising.

COURSE CONTENT

  1. Introduction to Instagram
    • What is Instagram and how does it work?
    • What is Instagram Stories and how does it work?
    • What basic information should your bio include?
  2. Storytelling on Instagram and Instagram Stories
  3. How to upload photos and videos to Instagram and Stories
  4. Apps for editing photos and videos
  5. Best practices using hashtags
  6. Pros and cons of Instagram filters
  7. How to attract and retain followers
  8. Find and attract potential clients and keep them engaged
  9. Engagement actions: promotions and collaborations with influencers
  10. Success stories in Barcelona
  11. When is the best time to post?
  12. Turn your Instagram into a marketing tool
  13. Define your strategy: 10 tips to use your business Instagram
  14. Instagram Ads: create specific campaigns to promote yourself
  15. Analyze your data: analytics tools for Instagram

INSTAGRAM TRAINING PATH

Level 0

Attract clients with Instagram and Instagram Stories

Level 1

Stories, Instagram's tool for building community
Teachers
BARCELONA ACTIVA, DOCENT
Driving
Docent Cibernàrium

Calendar

Days and times
Venue
Language of instruction
Registration
Online
1 Jul, 2025
30 Sep, 2025
Language of instruction:Catalan
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Find out more

Learn at your own pace
Online training is self-training, quarterly and you can register at any time.
Enjoy learning from wherever you want, at your own pace and without schedules.

Access
The activities are available at the Virtual Campus of Barcelona Activa 

Certificate
To obtain the certificate of completion, the final questionnaire of the course must be completed. Once passed, you can download it in the Personal Area 

ActivitatsAnnexos