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BARCELONA FASHION FORWARD, 5TH EDITION

We’ll boost your fashion label

This is a support programme to boost emerging fashion designers and companies, and its purpose is to support them in optimising processes and methods by incorporating methodologies to make them more professional and improve in the areas of marketing, communication and digitalisation through training sessions, personal guidance and funding for services.

The programme will be managed by experts with a large experience in business management and entrepreneurship, and in the fashion industry.

METHODOLOGY

The programme is divided into two phases:
TRAINING AND MENTORING

In this phase 15 companies will benefit from group training capsules and personalised mentoring in key topics for an up-and-coming fashion label. This phase will last around 5 months and will culminate with the selection of the best 4 projects to go onto phase 2. 

SERVICE PLAN

The 4 successful companies from phase 1 will have a personalised service plan created for them and based on their needs, focus on improving their marketing, communication and digitalisation. Phase 2 will last around 6 months. This plan will be adapted to the individual needs of each of the participating companies and aligned with the following services:

  1. Sales showroom.
  2. Communication showroom.
  3. Digital marketing agency.
  4. Retail and online sales and promotion targeting end-consumers.

PARTICIPANTS

The programme is addressed to recently established companies and self-employed persons in the textile sector, specialised in the design, production and marketing of finished textile products for women, men, children, footwear or accessories, from Barcelona city or Barcelona Metropolitan Area. Creativity, sustainability and innovation will be important criteria in the selection of the participants.
The programme is addressed to recently established companies and self-employed persons in the textile sector, specialised in the design, production and marketing of finished textile products for women, men, children, footwear or accessories, from Barcelona city or Barcelona Metropolitan Area. Creativity, sustainability and innovation will be important criteria in the selection of the participants.

APPLICATIONS

Applications must be submitted following the registration form  before the 4th February 2024 at 23:59h. Once the application period will be finished, there will be the selection of the 15 participants.

FURTHER INFORMATION

For further information please contact: fashionforward@barcelonactiva.cat.
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