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10 practical recommendations for the Community Manager of a company
OBJECTIVES
Provide a detailed overview of the daily tasks of a social media manager.
Learn how effective social media management can benefit your business.
Understand how to integrate the Community Manager into the corporate structure.
Discover tools that can assist the Community Manager in social media management.
Review strategies, content publishing, and audience measurement for major social networks.
COURSE CONTENT
1. Strategy
- Why invest in social media?
- Do you need a Community Manager? Integration within the structure
- Define your objectives
- Planning and calendar
2. Practical Recommendations
- Creating content suitable for each platform
- Useful tools
- Most common mistakes
- Crisis situations
3. Measuring Results
- Statistics and reports
RECOMMENDED TRAINING PATH
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